STATIC CONTENT
Creative Dimensions: 1080px x 1920px portrait
DPI: 72 DPI
File Type: JPG
File Format: RGB
(CMYK WILL NOT DISPLAY CORRECTLY)

SUBTLE ANIMATION CONTENT
File Formats: MPEG4, MOV
Encoding: H264
Frame Rate: 25fps
Bitrate: 8mbit/s
File Size: 30MB or less
Standard Slot Length: 10 seconds
Backup Creative: Static content must also be provided
Restrictions: Full-motion video content is not permitted on Adshel Live

Creative Considerations
For all Sainsbury’s Live campaigns, content must also adhere to the Sainsbury’s Live Guidelines and be provided 7 days in advance in order to pass Sainsbury’s review before going live.

Video content is permitted. Please refer to the Video Creative Guidelines.
Standard slot length: 10 seconds (unless agreed otherwise)
Screens do not emit sound.

Content prohibitions may apply to selected screens. Please contact Clear Channel at least 7 days in advance if you intend to include any of the following categories so that we can confirm appropriate screens:

• Sweets, Fast Food & other HFSS products
• Alcohol
• Tobacco/Vapes
• Guns
• Swimwear/underwear
• Politics